Just bc The Pros are doing it, doesn’t mean you have to play their game

The majority of the content shot will be consumed on a mobile device with a screen less than 7”. Focus on capturing a dynamic story rather than just a story.

I worked next to our friend here for this event. We talked shop for a good bit comparing his world and mine. Good dude. Agreed that this new way of doing things is really cool.

His stuff is shaky. Mine isn’t.

His arm wears out faster than mine.

Look. this ISN’T a contest.

This is about the smarter, more practical, more capable, more efficient way of capturing the story. For me at least, it makes a lot more sense my way.

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